Some people have claimed that my complete loathing for the content networks is unjustified, well here is my justification or at least some of it. Yahoo's most recent study claims that 3 out of 4 Blogger URLS are spam blogs! Anyone brave enough to type "cheap tickets" in a search engine can find a plethora of one-page Web sites designed to drive traffic to other Web sites and … [Read more...]
Google Content to Show URLS
In a recent NY Time article, Google let the cat out of the bag that in the upcoming months they will now show the URLs where your ads appear if you are part of the content network. Jensense has good thoughts on the topic from multiple perspectives but from an advertisers point of view I think this is great. Given the low quality of Google's content network (anyone can get … [Read more...]