Google's introduction of the "Quality Score" is a ever concerning issue for paid search managers mainly for the lack of transparency that it offers. While score 1 for Google as they are making an attempt to correct the issue by providing us an actual quality score on the KEYWORD LEVEL. The screenshot below indicates a new column in the Adwords reporting interface. This is a … [Read more...]
Archives for January 2007
Google Loves Splogs
A "Splog" by definition of someone on the Interweb is a Blog set up to steal your content and put Google Adsense ads on their in hopes to get a few clicks. I completely 100% blame Google for the whole Splog movement. I can see the conversation of the Google brain trust now "What a great idea, lets pair our insanely easy blog software with our incredibly easy ad network, that … [Read more...]