This is something I was meaning to post last week, but I was busy slaying Tuna in the North Carolina Outer Banks, but alas I am back and hard at work here.
Google announced last week that they will be updating how adwords evaluates landing pages. There are two points to take away from this [...]
Google Adwords
-
Adwords Updates Landing Page Quality Algorithm
-
Google Finally Pays Up
Reports are going around that people are finally receiving their checks from the click fraud settlement a few months back. There is a webmasterworld thread about it here but for the lazy folks, here is what people are saying
” Got my $6.45 wohhooo! headed to McDonalds for a Big Mac on google. “
” [...] -
Google Adds Invalid Click Reports but What For?
Google annouced yesterday via Adwords Blog, that there is a “new tool” in your account that will show you in real time the number of ivalid clicks that affect your account. I use the term “tool” loosely even though industry experts around the web have dubbed it “Google’s Click Fraud tool.”
While I don’t consider [...] -
Click Fraud on the Rise
Greg Sterling points out this press release by Click Forensics that documents the rise of click fraud. According to Click Forensics
Google and Yahoo are better at weeding out click fraud than smaller Web sites, but Click Forensics still concluded both companies are being hard hit. About 12.8 percent of the clicks on ads served [...] -
Google Testing Expanded Adwords Relevancy
We’ve seen it before. Google testing out features and their cover is blown by a blogger with a keen eye and too much time. No its not me, I am only the blogger in this case. A fellow PPC friend of mine, Clay, pointed out a top secret Google [...]
-
Google Saving Bandwidth?
We all know that Google support likes to throw out random and often inconsistent answers to support questions. Well the most most recent one I was given is, “We do this to save bandwidth.” Now in today’s buzzword-happy corporate world, bandwidth can mean any number of different things. Resources, people power, server power, [...]
-
Adwords Editor Updated
Just when I thought the Googler’s had forgotten about my favorite Google tool, the Adwords Editor, I recieved a pleasant surprise this morning when I opened up my little program. The Googler’s have put out an update for Adwords Editor.
Version 1.1
New feature:
* Mark a campaign as a draft until [...]
Search
Archives
