Author Profile for Evan

Publications by Evan

• Google Pulls Search Within SERP, Sort Of

  Posted by Evan

  Last week I posted about Google embedding search boxes within search results pages and the issues it could cause by being poorly targeted ads not to mention the ability to bid on competitors SERPs. Well the NYTimes story today quotes a good spokeswoman as saying that the company has removed the site search box from [...]

  • google
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• WOW @ this WoW Adwords Ad

  Posted by Evan

  I wonder where they got this demographic info!?

  • Google Adwords
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• Adwords Editor Not Connecting

  Posted by Evan

  Maybe its just me, but is anyone else getting an error with the Adwords Editor when trying to post to an account?

  • Adwords Editor
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• Google Testing Search Within SERPs

  Posted by Evan

  We’ve all seen the rumors that Google has been testing various new search engine results pages (SERPs) but here is one that I haven’t seen before, a search box embedded within the SERPs. My buddy, Scott, pointed out to me that pulling up the query “Nasa” resulted in an embed search box *see image*. This [...]

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• Off Topic: Is GMAIL Letting Through Tons of Spam For You too?

  Posted by Evan

  I have no idea what is going on lately, and I have confirmed that my friends are experiencing the same problems, but Gmail is letting through tons of spam. Its not like its sneaky spam, its the obvious stuff that any spam filter should catch (Viagra, Cialis, Penis Enlargment, discount software). Most of it is [...]

  • google
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• Either I’m Incredibly Sexy or Facebook has a Problem

  Posted by Evan

  I guess it was only a matter of time if you have a userbase of 49 million. You’re bound to be a target of some form in this cruel internet world. First it was terriorists using Facebook as a recruiting tool, now I’m being bombarded with Facebook spam! Its either spam or the sexiness that [...]

  • social-media
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• Google, Yahoo and Arbitrage

  Posted by Evan

  Its no secret that I extremely dislike arbitrage sites and splogs, I’ve stated it hundreds of times here. Splogs and arbitrage sites are the bane to any search marketers existence and as purely a consumer, they crap up my internet, so when I see SEOBook reporting that Google and Yahoo are cracking down on arbitrage [...]

  • splogs
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• Paid Search 101 in Rap Form

  Posted by Evan

  This maybe hard to believe (and watch) but someone actually created a Paid Search 101 Rap SFW but watch at your own risk.

  • video
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• Google Just Re-evaluated Quality Scores

  Posted by Evan

  Some of you maybe seeing higher MIn CPCs lately well an Adwords Rep has confirmed Google did a re-evaluation of Keyword Quality Scores across the board. Google is always re-evaluating quality scores on a keyword by keyword basis, but every once in a while they change the algo and re-evaluate all keywords. The ones that [...]

  • Google Adwords
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• The Hidden Aftershock of Google's Top Placement Update

  Posted by Evan

  It’s no secret that Google updated it’s Adwords Placement algo yesterday and while many of its effects are being talked about in places like the WebMasterWorld Forums there are a couple of other changes that are not being picked up by the masses. Yet. Since last year sometime Google has been on a mission to [...]

  • Google Adwords
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