SERoundtable had a poll this morning that I thought was interesting, its a ‘What is your highest CTR’? poll. Just about anyone who runs any kind of paid search account would tell you this is such an arbitrary question it can’t possibly be accurate. Account Level? Campaign level? Keyword level? Ad Level? [...]
Author Profile for Evan
Publications by Evan
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How Not to Write Your Ads
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Keep Adwords Ads from Showing in Gmail
I’ll be honest, I don’t use the content network that much or at all for a variety of reasons but I know there are the select few who it does work for. If you are one of those few and would like to keep your ads from showing up in people’s email, Barry [...]
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